1 5
★★★★★ 4.7 / 5 (1300+ reviews)

Selora | Halter Bloom Flow Maxi Dress

Selora | Halter Bloom Flow Maxi Dress

$69.95
$232.95 $69.95
Save 69% Sold out
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This dress features a flowing midi length with a halter neckline and soft floral pattern throughout. The fabric is lightweight and moves easily with the body, offering a comfortable feel for extended wear. It suits warm days, gatherings, or quiet evenings with ease.

• Lightweight with soft movement
• Midi length
• Sleeveless halter neckline
• Fit: Relaxed through the body
• Pull-on style
• Easy to wear throughout the day

Size US Size Bust (in) Waist (in) Length (in) Sleeve (in)
S US 6 33.9 27.6 53.9 11.0
M US 8 35.4 29.1 54.3 11.2
L US 10 37.0 30.7 54.7 11.4
XL US 12 38.6 32.3 55.1 11.6
XXL US 14 40.2 33.9 55.5 11.8
XXXL US 16 41.7 35.4 55.9 12.0


We offer free standard shipping on all orders over $159. Orders under $159 ship for a flat rate of $4.99.

Orders are processed within 1–2 business days. Once shipped, you'll receive a tracking link by email so you can follow your package every step of the way.

If something isn't quite right, you can return unworn, unwashed items in their original condition within 30 days of delivery.

Refunds are issued to your original payment method once we receive and inspect your return. Final-sale items are the only exception.

To preserve the look and feel of your pieces, we recommend gentle care. Wash at low temperatures and avoid unnecessary heat drying.

This helps maintain the shape, colour and overall quality of your garment for years to come.

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What Our Customers Say

Trusted by thousands of happy customers

★★★★★ 4.9 Based on 1,342 reviews
Susan R.★★★★★

Linen loafers in driftwood — the airport pair I didn't know I needed. Wore them through three security lines and my feet still felt great at the end of the day.

1 month ago
Tess K.★★★★★

Two-piece linen set in bone — packed it for a long weekend and wore it to dinner. The hem softens with washing exactly the way the description promised.

5 weeks ago
Eva D.★★★★★

The cream midi has become the dress I throw on when I haven't decided what to wear. Soft enough for a Sunday, structured enough for a dinner out.

6 weeks ago
Margaret W.★★★★★

Took the black midi on a long weekend. Wore it three days running — dinner, the markets, the drive home — and it just kept getting softer.

1 week ago
Diane P.★★★★★

Ordered the jumpsuit for a wedding and got compliments all night. The fit through the waist is so flattering and it didn't wrinkle in my suitcase.

2 weeks ago
Carol H.★★★★★

Second order from here. Quality is consistent, shipping was quick, and the sizing chart was accurate for once. Will definitely be back.

3 weeks ago
Janet L.★★★★★

The fabric feels far more expensive than the price. Bought one, then came back for two more colors the same week. Can't recommend enough.

4 days ago
Susan R.★★★★★

Linen loafers in driftwood — the airport pair I didn't know I needed. Wore them through three security lines and my feet still felt great at the end of the day.

1 month ago
Tess K.★★★★★

Two-piece linen set in bone — packed it for a long weekend and wore it to dinner. The hem softens with washing exactly the way the description promised.

5 weeks ago
Eva D.★★★★★

The cream midi has become the dress I throw on when I haven't decided what to wear. Soft enough for a Sunday, structured enough for a dinner out.

6 weeks ago
Margaret W.★★★★★

Took the black midi on a long weekend. Wore it three days running — dinner, the markets, the drive home — and it just kept getting softer.

1 week ago
Diane P.★★★★★

Ordered the jumpsuit for a wedding and got compliments all night. The fit through the waist is so flattering and it didn't wrinkle in my suitcase.

2 weeks ago
Carol H.★★★★★

Second order from here. Quality is consistent, shipping was quick, and the sizing chart was accurate for once. Will definitely be back.

3 weeks ago
Janet L.★★★★★

The fabric feels far more expensive than the price. Bought one, then came back for two more colors the same week. Can't recommend enough.

4 days ago

Our Story

We built Ruth & Kate for every woman who has ever walked into a store and walked back out empty-handed — because nothing was made for her body. That ends here.

Comfortable, beautiful, and made to fit every curve exactly as it is — that is what we are about. Soft layers, easy denim, and warm everyday pieces you'll reach for again and again.

This is just the beginning, and we're so glad you're here. Everything is online and ready to shop. 🧡

With love,
Ruth & Kate

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Frequently Asked Questions

Everything you need to know before you shop with Ruth & Kate

Yes! We offer free standard shipping on all orders over $159. For orders under $159, a flat standard shipping rate of $4.99 applies and is added automatically at checkout.

Absolutely. Return unworn, unwashed items in their original condition within 30 days of delivery for a refund or exchange. Final-sale items are the only exception.

Once your order ships, we email you a tracking number and link so you can follow your package. You can also view tracking anytime in your account under Order History.

We accept all major credit and debit cards (Visa, Mastercard, American Express, Discover), plus PayPal, Apple Pay, Google Pay, and Shop Pay.

Yes — a confirmation email arrives right after checkout with your order summary. If you don't see it, please check your spam or promotions folder.